The Hollywood Florida Community Redevelopment Agency Plan identified redevelopment objectives which include: promoting redevelopment and eliminating the causes of physical and economic blight, ensuring sanitary and safe conditions through infrastructure improvements, improving the circulation for pedestrians, bicyclists and motorists, upgrading existing public recreation facilities and expanding recreation opportunities.

The goal is to enrich the visual and functional quality of the streetscape for all user groups, preserve and maintain natural resources. The City of Hollywood/CRA identified the Hollywood Boulevard Streetscape as a project that will enrich the visual and functional quality of the Hollywood Boulevard area in the Downtown.